As an industry we have an obligation to be better than we are today. Collectively we must actively raise the bar and deliver a consistently positive customer experience.

I am honored to be part of this industry. No matter how you are involved in the Complex Rehab Technology (CRT) space — be it as clinician, payer, manufacturer or equipment provider — we all are in a unique and enviable position to have a positive impact not just on the individuals we serve, but also on society by improving the overall understanding, access and inclusion for people living with a disability. While we are continuously working to improve how we serve those with disabilities in the moment, I also think daily about the future and this objective to push the industry even further forward. To that end, I offer five areas of opportunity to consider. If we, as an industry, can better collaborate and work together to improve in these areas, it will lead to significantly better outcomes and experiences for those we serve.